Get ready to shop as The City of Los Angeles participates in Fashion’s Night Out 2010 taking place all over the globe on Friday, September 10th. This annual shopping extravaganza is led by Vogue Magazine and the Council of Fashion Designers of America. To celebrate Los Angeles’ diverse neighborhoods of fashion, strut over to Melrose Ave., South Robertson Blvd., West Third Street, Abbot Kinney, Los Feliz, Downtown Los Angeles, Westfield Century City, or the Beverly Center.
West Third Street
Magnolia Bakery: FNO themed cupcake sales supporting fashion scholarships
EM & Co: cocktail party & trunk show
Hillary Rush: FNO cupcakes, LA Made “Randy Pullover” gift with purchase, free Miss Marissa perfume from cult fragrance line EBBA
Bedhead PJs: Design your own pajamas for $99 (pick style, fabric, piping color)
Trina Turk: manicures, massages, shopping discounts and a handbag raffle
Melrose
DC Shoes: DJ party, break dance contest, art gallery sales benefit charity
Four: Signature drinks, stylish shopping zones, chance to audition for the store’s new online video series featuring people you should know in the fashion industry
Fred Segal: Ground zero for FNO LA in 2009, returning with renowned designers, photographers and artists happenings all under one roof (Ever/The Dan Eldon Project, J Brand, Quiksilver, Chan Luu, Sjobeck, G Start, Harveys….more)
Fleuvog: designer John Fleuvog on hand to make original shoe sketches on napkins for guests
Madison: Style expert Lindsay Albanese will walk you through the season’s goods, 15% discounts, free blow dry’s and updo’s from Essensuals London Salon, Margaritas and Sangria from Rick Bayless’ Red O.
Tarina Tarantino: The pink-haired princess of sparkle will be on hand with DJ, custom themed limited edition goods, and makeup artists to demonstrate the new cosmetics collection.
John Varvatos: Legendary rock photographer Robert Knight (doc coming to PBS this month) will be snapping portraits of top shoppers (spend $300 or more) and 20% of proceeds benefit Art of Elysium.
Robertson
Anya Hindmarch: “How do you wear it?” Handbag photo contest
Diavolina: Stylist Taylor Jacobson showcases her collab with Kasil denim, goodie bags
BCBG: Chance to win a trip to NYC to see BCBG’s runway show at Mercedes Benz Fashion Week
1969 Jeans Shop: Fit sessions with the design team, styling with celeb stylists Janey Lopaty and Karen Zambos, chance to win tickets to see the Jonas Brothers
Beach Bunny: Minx nail service, Bliss spa treatments, fun photo booth
Abbot Kinney
Bohemian Exchange: Midsummer’s Night Celebration fashion, feasting, processional and photographic extravaganza
A. Kinney Court: Exclusive FNO/Venice sweatshirt ($25), Larry Leight, founder of Oliver Peoples selling from the rare/vintage collection, boot designer Becca Moon leather demonstration
LeFrank: Gregory Parkinson on hand with his latest collection and limited edition pieces
Minnie T’s: Fashion show
Illia: Introduction of new pieces with the designer John Murrough
Pamela Barrish: live music with The Americans, several celebrities pouring sips of Ron Cooper’s DEL MAGUEY Single Village Mezcal
Heist: “GOLD RUSH” turn your old gold into cash. Shop while DJ’s spin
Strange Invisible Perfume: early access to limited edition fall fragrances; custom blends; mini massages
Los Feliz
Confederacy: Trunk show, celebrity signing and photo op
Happy: Jac Vanek in store appearance, plus gallery exhibition of local artists
Carol Young Undesigned: trunk show of eco-friendly designer collections
Panty Raid: Eberjey trunk show and pre-orders
Solutions Premium Denim: personalized fit sessions, alterations, and gift bag with purchase of $200 or more
Bejon and Deheg: singer-songwriter live music performance; fashion guru on hand to match your wardrobe to your aura and soul.
For all the juicy deets, go to http://www.fno.lacity.org/index.htm. Check out events for the cities of Beverly Hills and West Hollywood. Your favorite retailers and the LA economy will thank you!
