Abercrombie and Fitch offered money to Mike ‘The Situation’ Sorrentino of Jersey Shore in an attempt to stop him stepping out in their merchandise.
We are deeply concerned that Mr. Sorrentino’s association with our brand could cause significant damage to our image. We understand that the show is for entertainment purposes, but believe this association is contrary to the aspirational nature of our brand, and may be distressing to many of our fans…We have also extended this offer to other members of the cast, and are urgently waiting a response.
Getting paid to NOT wear a clothing brand. We say make that money, honey! If Abercrombie & Fitch starts paying people not to wear their clothes they will have no customers left.
source/cnn





